I don't know why it took a year and a half for WordPress.tv to post this video of Chris Lema's keynote at WordCamp Sacramento 2017. I'm just glad they did, because he provides some great insight into communicating with different types of people you'll encounter through your marketing materials, on your website, in proposals, even in person. Without adapting your message to these people, you may unintentionally be causing them stress. And stressed people rarely click the "buy" button.Chris' … [Read more...] about Communicate without creating stress
The Domain Name System (DNS) is like the ancient boiler in the building basement. Everyone knows it does something important but only the building Super ought to mess with it.Still, there are things that every website owner should know about DNS. The first is the difference between DNS and domain registration. Domain registration is the process by which you reserve a domain name (like webdancers.com) for your own use. DNS is the system for directing requests for that domain name to the … [Read more...] about What little you need to know about DNS
No website is an island (with apologies to John Donne). Even the most basic informational site may have good reason to share data with other applications. When a visitor adds their address to your mailing list or pays for a purchase in your online store, the “inter” part of the internet allows it to happen.You don’t need to know how to program these connections but it’s worth understanding the basics of how your site communicates with outside services.Computer programs communicate with … [Read more...] about How your website shares data
For the past several years, I’ve been following Chris Brogan’s practice of coming up with three guiding words for the coming year. Chris wrote a post about his 3 words for 2018 but here’s the basic idea: Pick any three words that will guide you in the choices you intend to make for the new year. They should be words that let you challenge yourself as to motives and decisions. They should be words that help you guide your actions.The idea behind there being three words (and not five or seven … [Read more...] about Three Words for 2019
If all went according to plan, WordPress version 5.0 was released yesterday. This version includes the new Gutenberg editor that I wrote about back in July. This completely redesigned editor has been the source of much controversy in the WordPress community. Those using it will need to learn an entirely new way of managing content on their sites, using a block oriented drag-and-drop system. What to expect If you go to your WordPress site as soon as 5.0 is released you’ll immediately notice…no … [Read more...] about Gutenberg is here – what now?
Lately I’ve been walking to work. This is part of a big lifestyle change for me and my family. After 24 years of living about 12 miles above the small town of Sonora, CA, we’ve moved downtown, within walking distance of WorkPlace Sonora, the coworking center where I have a desk. I carry all of the work tools that I need for the day in a messenger bag for the 1.2 mile round trip and I thought its contents might be of interest.Nekteck 45W USB-C Charger. I’m new to USB-C devices and I … [Read more...] about What’s In My Bag